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Product and Strategy 103 - The HOW

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mHUB Product & Strategy Workshop: THE HOW

Cap off your journey through the mHUB Product & Strategy Workshop Series with our final installment: “THE HOW: Building for the Customer.” This session is all about bringing your product to life, focusing on the people you’re building for and the standards that define success.

Workshop Overview:

  • Personas Defined: Dive into the details of your ideal customer profiles. We’ll help you flesh out personas with age, gender, income, and empathy details to ensure your solution is perfectly tailored.
  • Acceptance Criteria: Learn to set clear, actionable standards for your product development. We’ll introduce the concept of Acceptance Criteria (AC) and how it translates business assumptions into functional requirements.
  • Product Requirements Documentation (PRD): Transition from AC to the specifics of your product. Whether it’s design, materials, or technology, we’ll guide you through drafting a PRD that aligns with your business strategy.

Pre-Workshop Preparation (required worksheet to be sent upon registration):

  • Refine Your Problem Statement: Update your summary of the problem you are solving in 2-3 sentences.
  • Develop Your Personas: Create detailed profiles for at least two personas for whom you are solving a problem.
  • Assumptions and Hypotheses: Review and bring your latest business and product assumptions, ready to transform them into testable hypotheses.
  • Draft Acceptance Criteria: List everything that must be true about your first build, focusing on functionality rather than technical execution.

Example Case Study:

  • We’ll examine a startup creating a new device for fitness enthusiasts, analyzing their personas, acceptance criteria, and how they’ve documented their product requirements.

Recommended Resources (links to be sent upon registration):

  • “Who is the Why” deck for empathy reminders
  • MHUB documents on Personas and PRD

Join us for this hands-on workshop and master ‘THE HOW’ behind creating products that resonate with your customers and meet the highest standards of excellence.


mHUB 1623 W Fulton St


mHUB 1623 W Fulton St 1623 W Fulton St, Chicago, IL 60612, US Get Directions

Date and Time

08/28/24 @ 1:30 PM

08/28/24 @ 1:30 PM


Curriculum, Discovery, Workshop

mHUB holds Women in Manufacturing event in Chicago on December 6th, 2023. On stage is LanzaTech Chief Science Officer, Dr. Zara Summers

Women in Manufacturing

mHUB hosts an annual Women in Manufacturing & Engineering Day event, which is an in-person event that convenes hundreds of change-makers from across the region. At this event, startups, entrepreneurs, and industry come together to celebrate women in hardtech industries. The event features networking opportunities, insights from industry experts, and an interactive activity to close out the program.

Early Bird Registration - Wednesday, October 2

mHUB Accelerator Demo Days

mHUB hosts Demo Day & Product Showcase events that welcomes industry partners, investors, and community collaborators to come meet with startups in the mHUB Accelerator who are developing hardtech focused for the medtech, climate & energy tech, and smart and sustainable manufacturing sectors. 

2024 Climate & EnergyTech Demo Day Recap


Annual mHUB HardTech Summit

The annual HardTech Summit & Product Showcase opens mHUB's doors to the public to show how mHUB is leveraging its hardtech innovation programs to be a national leader in advanced manufacturing, medical technology, and climate and energy solutions - all while building the most equitable, diverse, and inclusive entrepreneurial ecosystem.

Stay Tuned: March 2025


Annual Fourth Revolution Awards

The Fourth Revolution Awards taking place on March 13th, 2024, celebrates regional manufacturing and hardtech entrepreneurs for their leadership and innovation as the industry stands on the brink of a new technological revolution.

Stay Tuned: March 2025


Resources Tailored to Your Unique Startup Roadmap

All classes and events are available to the public. Curriculum courses are tied to a specific track and stage of development, making connections to tools in the mHUB ecosystem to ensure members are maximizing the right resources at the right time.

To unlock auxiliary resources and pair learnings with hands-on guidance and tools, explore membership or Catalyze programs.

Explore Membership