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Industry Disruptors returns with the first installment of the 2026 series, in conversation with Kristi Ross, a serial entrepreneur who has spent three decades building, scaling, acquiring, and reinventing companies—and then did it all again by jumping industries entirely.
Kristi helped scale tastytrade, one of Chicago’s most successful fintech companies, culminating in a $1B+ acquisition. Across her career, she has also operated through 40+ mergers, acquisitions, capital raises, and startups, gaining firsthand experience in how companies evolve, scale, and reinvent themselves.
In 2022, Kristi made a deliberate shift from fintech into the coffee industry, launching U3 Coffee, a mission-driven brand focused on connecting farmers, entrepreneurs, and customers through transparency and storytelling.
Attendees will walk away with:
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Perspective on how experienced founders think about building, scaling, and reinvention
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Insight into the decisions that shape long-term company trajectories, not just short-term wins
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A clearer lens on navigating uncertainty, inflection points, and career-defining moments
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Inspiration drawn from real operating experience across multiple industries and cycles
The Industry Disruptors series brings founders and innovators into the room with people who have built at scale and are still building. This event is designed for startups, early-stage teams, and members of the entrepreneurial ecosystem looking to learn directly from someone who has repeatedly navigated the hardest parts of company building.
Thursday, April 2
mHUB – 1623 W. Fulton Street, Chicago, IL 60612
5:30 – 6:00 PM – Doors open and registration
6:00 – 7:00 PM – Fireside conversation
7:00 – 8:00 PM – Networking reception
About Kristi Ross:
Kristi Ross is a serial entrepreneur with more than 30 years of experience building, scaling, and exiting technology-driven companies. As a co-founder of tastytrade, she helped launch and grow seven companies in under a decade, culminating in a $1B+ acquisition—one of the most significant fintech exits to come out of Chicago’s startup ecosystem.
Her career spans every stage of company building, from bootstrapping and capital formation to mergers, acquisitions, and large-scale integration. Kristi has led organizations through market cycles, regulatory complexity, and industry disruption, serving in executive and board roles across fintech, trading, AI, and technology-driven businesses.
In 2022, Kristi made a deliberate shift from fintech to consumer and coffee, founding U3 Coffee to reimagine how brands, technology, and community connect. She remains deeply engaged in entrepreneurship as an active angel investor, board member, and advocate for founders, with a long-standing commitment to empowering builders, do-ers, and the next generation of innovators.
Venue
mHUB 1623 W Fulton St
Location
mHUB 1623 W Fulton St 1623 W Fulton St, Chicago, IL 60612, US Get Directions
Date and Time
04/02/26 @ 5:30 PM
04/02/26 @ 5:30 PM
Tags
mHUB Event Sponsorship
Learn more about the 2026 season of events and how to support and engage through strategic sponsorship
mHUB HardTech Summit
The 2026 HardTech Summit will return on Thursday, March 5, 2026, bringing together top hardtech entrepreneurs, startups, investors, and industry leaders to celebrate innovation in the Midwest. The program will feature 40+ product demonstrations, 30+ startup pitches, panels with leading industry experts, and a keynote from Larry Gies, Founder and CEO of Madison Industries. Attracting more than 1,200 entrepreneurs and public and private sector professionals at the intersection of manufacturing and innovation, the Summit serves as a defining moment for the region’s hardtech community.
Fourth Revolution Awards
The Fourth Revolution Awards honor the innovators, entrepreneurs, and manufacturers driving the technologies and businesses that define the future of industry. Hosted by mHUB, this premier event celebrates the bold ideas and hardtech breakthroughs fueling economic growth and shaping a more sustainable, connected, and advanced world. The 2026 ceremony will take place on Thursday, March 5, following the conclusion of the mHUB HardTech Summit.
mHUB Community BBQ
Join Chicago’s tech community for the next mHUB Community BBQ, tentatively planned for Thursday, July 16, 2026. This annual parking-lot celebration brings together more than 1,000 innovators and tech enthusiasts for an afternoon of food, music, drinks, and family-friendly activities. Each year, attendees descend upon the mHUB hardtech innovation center to enjoy the summer sun, reconnect with the community, and celebrate the momentum driving Chicago’s innovation ecosystem.