Upcoming Events, Courses, and Talks

LinkedIn can be a powerful business tool when used intentionally—but many founders and GTM leaders underutilize the platform. This workshop provides a targeted introduction to LinkedIn’s value as a strategic business channel rather than just a networking site.

Participants will learn how to connect social presence to broader business initiatives, align messaging across channels, and better understand the LinkedIn ecosystem. The session offers practical frameworks and profile tips that founders and teams can apply immediately.

Designed for early GTM leaders and founders, this workshop focuses on clarity, consistency, and credibility—helping participants leverage LinkedIn to support brand visibility and business outcomes.

About the Instructor

Priya Shah brings more than 15 years of experience leading integrated marketing and communications strategies for global B2B, consumer, and nonprofit organizations. Based in Denver, she is a Distinguished Toastmaster and an active leader in multiple professional associations. Her work blends strategic storytelling with operational excellence.

About the Organization

ShahSquared helps B2B healthcare, medtech, and pharma companies transform their social presence into a strategic driver of clarity, confidence, and credibility through its proprietary ShahSquared Communications Model.